According to Alistair Campbell, New Labour didn't "do God".
But Tony Blair very plainly did (and continues to - let us hope that God is suitably grateful).
Gordon Brown does The Virtues of a Christian Upbringing (ad nauseam). But is that where it stops? Does he also do God?
Whether he is a Christian or not seems a curiously elusive fact. I say "curiously", because whilst Brown goes out of his way to tell that he is a son of the manse, shaped by that background (Christian Socialism, "moral compass", etc., etc., etc.), it is hard to discover what his present relationship is with Christianity. Does he pray? Does he believe the articles of the Faith? Does he go to church either regularly or intermittently?
Does he consider faith (or its loss) a private matter? Or one it is impolitic to reveal?
Is it significant that he draws attention only to those parts of his Christian heritage that no virtuous atheist could object to?
Is it all an exercise in "dog-whistling" - Brown trying to make himself attractive to Christians, whilst not offending non-believers?